Producers, writers, and content creators.

That’s who we are.

Collaboration, teamwork, and a sense of humor.

That’s how we work.

Our Work

HGTV/Hallmark

Food Network

HGTV

Peace Corps

Smith School of Business

What we do

 

Your brand is not merely your name or your product – it’s what your customers perceive you to be. Let us help you take your brand to new heights. 

 
 

We’ll transform your audience from passive participants into active partners. We go beyond traditional marketing to truly connect with audiences and customers. 

 
 

Let us be the visionaries to get your brand the ultimate return on investment – creating a positive impression across multiple platforms. 

 
 

Finding the right partner can be challenging. We can help you establish effective and profitable relationships with partners that drive your business goals forward. 

 
 

It all starts with words on a page. From concept to storytelling to launch, we’ll put everything you need in black and white. 

 
 

We’ll help you design and deliver an experience that will capture your audience’s attention – and keep it. 

 

Our Clients

 
 

Who we are

We’re whoever you want us to be.

That’s what you’ll find when you work with the Nice Work Company.

We build a team of experienced professionals suited to your project – no matter how big, no matter how small.

In the end, we just want to hear you say, “Nice work!”

Mike Boyd – Founder/Principal

Mike Boyd is a creative executive with more than 20 years of experience in the media and entertainment industry. He has worked for some of the country’s most popular media brands, including Discovery Channel, TLC, Oxygen and HGTV. As Senior Vice President of Marketing & Communications at HGTV, he led marketing and PR efforts during a period of record ratings growth and crafted the marketing campaign for the premiere season of HGTV Design Star, which became the highest-rated series in HGTV history.

Mike’s experience led him to launch a new venture as an independent consultant, writer/producer and content creator – the Nice Work Company, a virtual agency with creative partners specializing in the production of TV/video, print advertising and collateral and brand identity.

Our Creative Partners

Are you ready to collaborate?